I began the piece by saying that there were two events which summoned up Britain on Monday. The new 24 hour Azda supermarket opened and the majority of South Shields popped in to see what it was like. When I returned on Tuesday afternoon it was still busy. The supermarket can be reached by car from only two roads. The minor route involves taking sides streets from the roadway into South Shields from Sunderland and it was interesting to note on Tuesday that there were significant fewer cars from this direction than previously reached the old store via a route passed the Town Hall and crossing over the junction between the pedestrian area of Ocean Road and the open road down to the sea front. I joined into this traffic from the Law Top Hill. The other old route meant that those from the Whiteleas and adjacent former Council estates and the older properties before the town centre, those out on thee Newcastle Road and in the Laygate and Fredericke Street areas had to come passed the location of the new store, passed the Ferry landing and on to Law Top. For some Tesco on the Newcastle Road was closer and for others there was Lidl on the way from Whiteleas and from Laygate. In terms of walking distance the new store is about the same from the buses, depending on in which bus stop you need but further away from the Metro Station. The main Taxi services were around the corner from the old store and the entrance is to the new will require a detour travelling in the opposite direction in order to reach the riverside side road.
I mention the roadways because whereas the public could reach the old store from the pedestrian area of the Town centre using escalators to the shopping level they now have to cross the road used by the majority of cars going to the car parking area. There are two crossing points one controlled by traffic lights.
There are 500 spaces in the car park with about one hundred under cover forming the ground floor of the store which is regarded as the basement level. There is a nominal charge of £1 for 90 minutes of free stay, returnable if £5 or more is spent at the store. You can stay another 90 minutes for an additional £1 which is not refundable. There are no barriers and I presume and I assume traffic wardens will manage with a fine of £60 prescribed for those not showing the appropriate ticket. There are few ticket purchase points, This system only operates from 9am to 6pm weekdays. If the same level of fresh produce vegetables, bakery and fish supplies for example si kept up then there will be need to go early morning and afternoon as with the old store
You reach the first level called ground floor by moving pavements or two lifts and it was evident that here is an increase in mothers and disabled people using the store without having car access. The store seemed to me as big as that at Bolden and Morrison’s at Jarrow, possible larger than Morrison’s at Sunderland and larger that Tesco’s on the Newcastle Road. Four major supermarkets, two operating 24 hours weekdays with two in town centres and one next to the cinema multiplex and food four restaurants. The new store had the clothing area George on the same level as household and then food and drink. It is over twice the size of the former store with the addition of a pharmacy, delicatessen and fishmongers and an enlarged bakery. The range and quantities available appeared to be significantly better than any of the other stores or any I have seen elsewhere. I was impressed in this respect. There were twice as many checkouts and more than twice the number of staff employed overall. I found some who I recognise and one who recognise me and said hullo which would not have happened in the old store and an indication that even the staff found the place overwhelming. There was a little moment of oh no when I realised I had left my card wallet at home but fortunately I had sufficient cash, was seven pounds in credit. The things left and for which I went back for this afternoon came to six pounds, but I am not good at keeping running totals in my head especially when trying work out what was where.
As it started to rain I parked under cover and found this area almost deserted and was able to park close to the entrance and lifts. I also took the opportunity to view the small first floor area which includes restaurant toilets. Tea and coffee is 98p more than Morrison’s and a sausage or bacon bap is a further £1.34 so the Ship and Royal is still the best deal in town.. My conclusion on two visits over the first two days at different times is that more people were shopping and spending more which will be good for the store but must have considerable impact on stores at the Market end of town. As a PS The frozen food area was also impressive.
I mention the roadways because whereas the public could reach the old store from the pedestrian area of the Town centre using escalators to the shopping level they now have to cross the road used by the majority of cars going to the car parking area. There are two crossing points one controlled by traffic lights.
There are 500 spaces in the car park with about one hundred under cover forming the ground floor of the store which is regarded as the basement level. There is a nominal charge of £1 for 90 minutes of free stay, returnable if £5 or more is spent at the store. You can stay another 90 minutes for an additional £1 which is not refundable. There are no barriers and I presume and I assume traffic wardens will manage with a fine of £60 prescribed for those not showing the appropriate ticket. There are few ticket purchase points, This system only operates from 9am to 6pm weekdays. If the same level of fresh produce vegetables, bakery and fish supplies for example si kept up then there will be need to go early morning and afternoon as with the old store
You reach the first level called ground floor by moving pavements or two lifts and it was evident that here is an increase in mothers and disabled people using the store without having car access. The store seemed to me as big as that at Bolden and Morrison’s at Jarrow, possible larger than Morrison’s at Sunderland and larger that Tesco’s on the Newcastle Road. Four major supermarkets, two operating 24 hours weekdays with two in town centres and one next to the cinema multiplex and food four restaurants. The new store had the clothing area George on the same level as household and then food and drink. It is over twice the size of the former store with the addition of a pharmacy, delicatessen and fishmongers and an enlarged bakery. The range and quantities available appeared to be significantly better than any of the other stores or any I have seen elsewhere. I was impressed in this respect. There were twice as many checkouts and more than twice the number of staff employed overall. I found some who I recognise and one who recognise me and said hullo which would not have happened in the old store and an indication that even the staff found the place overwhelming. There was a little moment of oh no when I realised I had left my card wallet at home but fortunately I had sufficient cash, was seven pounds in credit. The things left and for which I went back for this afternoon came to six pounds, but I am not good at keeping running totals in my head especially when trying work out what was where.
As it started to rain I parked under cover and found this area almost deserted and was able to park close to the entrance and lifts. I also took the opportunity to view the small first floor area which includes restaurant toilets. Tea and coffee is 98p more than Morrison’s and a sausage or bacon bap is a further £1.34 so the Ship and Royal is still the best deal in town.. My conclusion on two visits over the first two days at different times is that more people were shopping and spending more which will be good for the store but must have considerable impact on stores at the Market end of town. As a PS The frozen food area was also impressive.